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Entertainment

I Wrote Beggie Beggie Hit Song on a Bus Ayra Starr

Nigerian Afropop star Ayra Starr has revealed that she wrote her hit song "Beggie Beggie" on a bus after witnessing someone begging outside. Speaking in an Instagram reel, Starr shared the unexpected story behind the fan-favourite track from her debut album "19 & Dangerous." She said: "I literally wrote it in the bus. Somebody was begging outside the bus now... This song, Beggie Beggie, in my first album, that I literally wrote in the bus." Ayra Starr also revealed: "You guys don't even want to know what even inspired that" when she was asked about the song's creative process, indicating the experience was more memorable than people might expect. The track "Beggie Beggie" depicts a woman pleading for a lover's attention while asserting her self-worth, told from both a female and male perspective. It was released on August 6, 2021, […]

Abdulmumini Auwal SA May 24, 2026

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Entertainment

Why Record Label Choice Matters Tiwa Savage Advises Young Artists

Afrobeats superstar Tiwa Savage has shared important advice for young musicians saying that choosing the right record label is one of the most critical decisions in their careers. The award-winning singer revealed this insight after leaving her former label and reflected on how she did not fully appreciate its importance until after she departed. Tiwa explained that some record labels view artists as dollar signs and once they stop making hits they are discarded. She said this reality makes it essential for young artists to be careful about which label they sign with. Despite pressure from fans and industry insiders to sign artists to her own label Tiwa has said she will not be signing any artists because managing other musicians is too stressful. She told Forbes Africa that she might be sleeping and wake up to find her artist […]

Abdulmumini Auwal SA May 20, 2026

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Entertainment

‘He’s a complete musician’ – Don Jazzy names his best musician

Mavin Records boss Michael Collins Ajereh, popularly known as Don Jazzy, has described singer Johnny Drille as his best musician, praising him as a “complete” artist. The ace producer made the remark while engaging fans on social media about the qualities he values most in an artist. Don Jazzy hailed Johnny Drille’s all round artistry, noting that he sings, writes, produces and performs at an exceptional level. He added that beyond talent, the alternative singer’s humility, work ethic and attitude to collaboration make him stand out in today’s music industry. Johnny Drille, signed to Mavin Records, has built a loyal fan base with his soulful sound, poetic songwriting and distinct live performances. Don Jazzy said these attributes, combined with the singer’s consistency over the years, are why he considers him his best musician. The veteran producer, who has helped shape […]

Abdulmumini Auwal SA May 11, 2026

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Entertainment

Rema Shines As 2025 Entertainer Of The Year

For the second consecutive year, Divine Ikubor, popularly known as Rema, has emerged as Entertainer of the Year, following a run of achievements that underlined his status as a leading face of Afrobeats. The 25 year old continued to dominate charts, award shows and global conversations throughout 2025.​ Rema’s sophomore album HEIS remained a major talking point, attracting critical praise and international accolades. Music legend Angelique Kidjo described him as an embodiment of Afrobeats’ worldwide success and a key reason African music now sits at the forefront of global culture.​ His 2023 smash hit Calm Down, from the 2022 album Raves and Roses, maintained impressive momentum in 2025. The track has joined the “billion streams” club twice over, reinforcing its status as one of the most successful Afrobeats songs of all time.​ Rema opened the year by winning Album of […]

Abdulmumini Auwal SA December 14, 2025

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Entertainment

Johnny Drille: My Music Doesn’t Fit in Church

Nigerian singer Johnny Drille has revealed that while his musical foundation is in the church, he never felt his sound belonged there. Speaking on a podcast, the artist stated that his faith remains strong, but his music often receives backlash from the Christian community for not conforming to traditional gospel norms. He explained that his songs focus on positive themes, like love, which he believes the church sometimes avoids discussing openly. Drille, who was once a church choir director, acknowledged that the experience was crucial in shaping him as a musician. However, he feels there is a wider space for music beyond just worship, and his creative expression naturally found its home outside the church setting.

Abdulmumini Auwal SA October 13, 2025

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Entertainment

Johnny Drille: My Music Never Truly Belonged in Church

Nigerian singer and songwriter Johnny Drille has opened up about his relationship with the church and how his musical path evolved beyond traditional gospel music. Speaking on the CreativiTEA podcast, the “How Are You (My Friend)” hitmaker explained that while his faith in God remains strong, he never felt his music fit into the church setting. “For me, I love God. I’m very involved in church, but I never really felt my music belonged there. Every now and then, I get invited to sing in churches, which is kind of interesting,” he said. Signed under Mavin Records, Johnny Drille noted that he occasionally faces criticism from members of the Christian community for performing in church. However, he maintained that his songs promote positive and uplifting messages. “I’ve gotten some backlash from Christians when I perform in churches. But at the […]

Abdulmumini Auwal SA October 12, 2025

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Entertainment

Rema, Ayra Starr Propel Afrobeats to New Heights on UK Charts

The global rise of Afrobeats continues, with Nigerian stars Rema and Ayra Starr making waves on the UK music charts. This month, Rema’s new single Fun and Ayra Starr’s Hot Body have been climbing steadily, reaffirming Afrobeats as one of Nigeria’s most successful cultural exports. Both artists have played pivotal roles in pushing the genre beyond Africa’s borders. Rema—real name Divine Ikubor, 25—first shot to fame with his 2019 breakout hit Dumebi before cementing his international reputation with Calm Down in 2022. The track became a global anthem, opening doors to collaborations and mainstream recognition. Ayra Starr, 23, born Sarah Oyinkansola Aderibigbe, has also carved her space as one of Afrobeats’ most dynamic voices. Signed to Mavin Records, she rose to international prominence with her 2022 hit Rush, which earned her a nomination at the 66th Grammy Awards for Best […]

Abdulmumini Auwal SA September 27, 2025

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Culture

Roc Nation x Ayra Starr: What This Power Move Really Means for Her Global Takeover

THE TRUTH BEHIND THE DEAL Myth: "Ayra left Mavin for Roc Nation!"Fact: She’s signed a management deal—Mavin & UMG remain her primary labels.Key Role: Roc Nation handles global bookings, brand deals & U.S. strategy. 💡 "It’s like adding a rocket to a Ferrari. Mavin built her—Roc Nation will scale her."— Industry Insider 🔍 WHY THIS IS A GAME-CHANGER ✅ Strategic Expansion: Targets untapped markets (North America, Europe)✅ More Lucrative Deals: Roc Nation’s connections = bigger brands, festivals✅ Creative Control: Mavin retains influence over her sound & image 📌 Precedent: Burna Boy’s model (Spaceship + Atlantic Records + Bad Habit) 🎤 INDUSTRY INSIDERS WEIGH IN Olabode Otolorin (Mavin): "This isn’t a label switch. It’s about taking her global while keeping her foundation strong." Joey Akan (Music Analyst): "Roc Nation’s U.S. muscle will elevate her TikTok, playlisting, and touring strategy." 📈 WHAT FANS CAN EXPECT 🔥 Bigger Collabs (Jay-Z’s network opens doors)🌎 Global Tours (Coachella? Lollapalooza?)💃 Viral Campaigns (TikTok, SNL performances?) ❌ DEBUNKING THE NOISE […]

Ahmad July 29, 2025

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