Brand awards N500,000 to marathon winners, boosts health drive
A leading cooking oil brand has awarded 500,000 naira in prize money to winners in a community marathon as part of its ongoing health and wellness campaign in Nigeria. The company supported the event to encourage regular exercise, promote heart health and push its long running message on the benefits of healthier lifestyles. Organisers said the prize pool, shared among top community finishers, was designed to reward dedication while keeping the focus on participation and fitness rather than intense elite competition. The brand also used the marathon to deepen its heart health advocacy, highlighting the link between healthy cooking, physical activity and the prevention of cardiovascular diseases. Its representatives described the initiative as part of a broader strategy to build stronger ties with local communities through sport, public health education and sustained engagement beyond traditional advertising.