Togo Launches 13th Adjafi Fair to Boost Young Entrepreneurs and MSME Competitiveness
The 13th edition of the Adjafi Fair, the largest business and cultural gathering for young entrepreneurs in Togo, officially opened on August 25, 2025, in Lomé. The event was launched by Minister Mazamesso Assih, in charge of Grassroots Development, Financial Inclusion, Youth, and Youth Employment. Running until September 7, the fair aims to promote entrepreneurship, innovation, and competitiveness among young Togolese. It provides a platform for networking, visibility, and business growth, bringing together over 300 entrepreneurs from different sectors and attracting nearly 8,000 visitors per day. This year’s theme — “Agri-food: improving the packaging of Togolese products for greater competitiveness of MSMEs in the AfCFTA market” — highlights the importance of quality packaging in boosting the value and market access of Togolese products. According to the organizers, better packaging is key for positioning MSMEs in the African Continental Free Trade […]